Tous Bear: alamar tausayi da kerawa

Daya daga cikin mafi yawan sanannun gumaka na kayan ado na Mutanen Espanya Beyar ce, eh, kamar yadda kuke ji. Tun lokacin da aka halicce shi a cikin 1985, wannan halitta mai ban sha'awa ta yi tafiya tare da miliyoyin mutane a duniya, yana yada dabi'u kamar soyayya, aminci da nishaɗi.

Amma ta yaya ra'ayin mayar da teddy bear zuwa jauhari ya faru? Menene ma'anarsa ga alamar da abokan cinikinta? Wane labari ne wannan ya kawo mana a cikin sabon tarinsa? A cikin wannan labarin muna gaya muku Duk kana bukatar ka sani game da wannan alamar tambarin da ke da tarihin karni.

Asalin Bear na Tous

Asalin Tous bear ya samo asali ne tun 1985, lokacin rose oriole, Mai tsarawa da kuma co-kafa kamfanin tare da mijinta Salvador Tous, an yi wahayi zuwa gare ta a teddy bear abin da ya gani a cikin taga kantin yayin tafiya zuwa Milan. Rosa ta yi tunanin zai yi kyau a mayar da wannan abin wuya na lalata zuwa wani kayan adon da mutum zai iya sawa a kowane lokaci. Wannan shine yadda aka haifi Tous Bear na farko, wani yanki mai ƙayataccen ƙaya wanda ya faranta wa abokan cinikin alamar farin ciki.

Da sauri ya zama babban alamar kamfanin, wanda ke wakiltar ruhunsa na ƙididdigewa, inganci da ƙira. A cewar Rosa Oriol, "The bear Ita ce babbar gudunmawar kowa ga duniyar soyayya. Mai maye gurbin zuciya ta ko'ina da ko'ina. Zuciya ita ce soyayya da sha'awa. Beyar tana ƙara wani sashi mai suna cuteness. Soyayya mai zurfi, mai ban dariya kuma mai jujjuyawa »

Tun daga nan, wannan bear ya canza da zamani, daidaitawa da salo da dandano na kowane zamani. Ya dauki salo iri-iri, girma, kayan aiki da launuka, daga zinariya da azurfa zuwa duwatsu masu daraja da lu'ulu'u. Tauraro tarin jigogi kamar waɗanda aka yi wahayi ta hanyar fasaha, yanayi ko al'adun pop. Ya yi aiki tare da mashahurai, masu zane-zane da masu fasaha irin su Manolo Blahnik, Eugenia Martínez de Irujo da Jennifer Lopez. Kuma ta zagaya duniya, inda ta sauka a kasashe sama da 50 kuma ta sanya mata masu shekaru daban-daban da salon soyayya.

Sabuwar Bear na Tous

Bear na Tous ya ci wani sake tsarawa a shekarar 2020 don daidaitawa tare da shekaru ɗari na alamar, ƙaddamar da sabon nau'in 3D wanda ke ƙara ƙarin girma, motsi da hali. Tous Bear da aka sabunta wani yanki ne na m kayan ado wanda za a iya sawa da kowane kaya kuma a kowane lokaci. Yana samuwa a cikin nau'i-nau'i daban-daban da kuma ƙare, daga matsakaicin matsakaicin azurfa na gargajiya zuwa nau'i mai nau'i biyu tare da iyakoki na ado ko beyar tare da duwatsu masu daraja na gaske.

Sabuwar beyar wani bangare ne na tarin NewBear, wanda ke ba da girmamawa ga ruhin kirkire-kirkire da kirkire-kirkire na kamfanin. Wannan tarin kuma ya haɗa da wasu kayan ado waɗanda ke wasa tare da siffofi na geometric da bambanci, irin su Lure mai sautunan baka mai sautuna biyu da abin wuyan gwal na Galaxy. Kowanne daga cikin wadannan guntun an yi niyya ne don bayyana yanayin kowace mace ta musamman da salonta, tare da karfafa mata gwiwa ta yi nata haduwa da alfahari da sanya abubuwan da ta fi so.

Ma'anar Bear na Tous

Tous bear alama ce da ta wuce kayan duniya kuma ta zama a abokin tarayya mai tausayi, da kuma abin farin ciki. Mutane da yawa sun danganta da Kwanaki goma sha biyu na Kirsimeti tare da muhimman al'amuran rayuwa kamar kyaututtuka, bukukuwa ko lokutan tunawa. Wata hanyar bayyana dabi'u kamar soyayya, abota, dangi ko farin ciki ta hanyar bear ne. Bugu da ƙari, matan da suke sawa sun fito ne don samun dandano na musamman da ladabi.

Beyar ita ce, a taƙaice, alamar tarihin tarihi na ƙarni wanda ya san yadda za a canza tare da zamani tare da mamaki da basira da ingancinsa. Bear misali ne na alamar da ke ba da kowane samfurinsa tare da nishadi da farin ciki. A cikin kalma ɗaya, yana da na musamman.

Takardun shirin Tous Bear

A cikin 2020, a kan bikin cika shekaru ɗari na alamar, an fitar da shirin OSO. Ya ƙunshi shekaru goma na tarihin alamar, daga farkonsa a cikin 1920 tare da Salvador Tous Blavi a matsayin koyan agogo zuwa nasararsa ta ƙasa da ƙasa tare da. fiye da shaguna 700 sun buɗe a cikin ƙasashe sama da 50. Membobin dangin Tous, jakadun alamar, fitattun masu haɗin gwiwa da hukumomi a cikin salon, ƙira, aikin jarida da fasaha suna shiga cikin shirin, Amanda Sans Pantling ne ya jagoranci kuma Globomedia da UM Studios suka samar.

An harbe OSO a kasashe hudu daban-daban da kuma cikin harsuna da dama, kuma an nuna shi a bugu na 68 na bikin fina-finai na San Sebastian na kasa da kasa. Daftarin aiki Ana samun dama ga Amazon Prime Video da Movistar +, tare da juzu'i a cikin harsuna 11 daban-daban. OSO fim ne da ke nuna tarihin Tous na gaskiya, farkonsa, ci gabansa da kuma abubuwan da zai sa a gaba.

Bear na Tous a cikin fasaha da al'adu

Wannan tambarin ba kawai guntun alewa ba ne; aikin fasaha ne ya wuce yankin kayan ado kuma an haɗa shi cikin shahararrun al'adu. Beyar ta kasance batun nune-nunen nune-nunen, kamar wanda ya faru a gidan kayan tarihi na Barcelona a cikin 2015 da wanda ya ƙunshi fiye da guda 500 waɗanda ke wakiltar tarihin ƙirƙira na alamar. Tous Bear kuma ya kasance batun bincike da nazari, kamar yadda ake iya gani a cikin littafin 2012. Tous: Tarihi da Zane, ta Lunwerg Editores, wanda ke nazarin tsarin ƙirƙira da tasirin zamantakewar kamfani.

Bugu da ƙari, Tous bear ya zama abin ƙarfafawa ga sauran masu zane-zane da masu zane-zane waɗanda suka yi aiki tare da alamar don haɓaka ƙididdiga na musamman da na musamman. Eugenia Martínez de Irujo ta kirkiro tarin don girmama 'yarta Cayetana. tabbas bear alama ce ta al'adu da fasaha na zamani.

Zuriyar Bear

Tous bear shine sakamakon a sabon hangen nesa da dimokaradiyya na kayan ado wanda ya san yadda ake canzawa don amsa buƙatu da buƙatun kowace mace. Wannan tambari kuma aboki ne na tunani wanda ke haifar da tunani, ji da ƙima. Kuma, ba shakka, aikin fasaha ne da alamar al'adu ya rinjayi sauran masu fasaha kuma ya faɗaɗa fa'idar salon. Iyakar abin da za a iya zana daga wannan tambarin ita ce almara.